Penelope Shihab is the founder of Skinue, and founder and CEO of Monojo, the only applied biotechnology firm in the Middle East and North African Region. Penelope received her bachelor’s degree in laboratory medicine from Applied Science University in Jordan and is currently working to complete her PhD from Cambridge University. Penelope is also a wife and mother of four.


Skinue is the first bio-based skincare innovation developed by the amazing team at Monojo, an entrepreneurial biotechnology company in Jordan. Skinue skincare includes an acne care and beauty line, both of which contain camel whey which has been proven to be rich with natural proteins that nourish and hydrate skin. Skinue’s acne care line is an innovative formula that combines moisture-rich camel’s milk proteins with antimicrobials that target and kill the bacteria that cause breakouts.